How to add someone to your Facebook Business Manager (or Meta Business Manager)

Learn how to safely add a partner to your Facebook (Meta) Business Manager without sharing passwords. Follow simple steps to manage roles and maintain control.


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Published by Zachary Brachmanis
December 19, 2024

Giving someone access to your Facebook (Meta) Business Manager is a secure way to let them help manage your online marketing-without ever sharing your passwords. Whether you're working with a trusted agency, a friend, or a team member, granting controlled access ensures smooth collaboration and maintains your account's safety.

Important

  • Never share your personal passwords.
  • Only give Admin access to people you fully trust. Admins can make significant changes, including adding or removing team members, adjusting payment methods, and modifying essential business settings.

Why Add a Partner?

  • Stay Secure: Keep your login details private while giving others the ability to help.
  • Work as a Team: Let others run ads, manage Pages, or handle day-to-day tasks on your behalf.
  • Control Permissions: Decide what each partner can see and do within your Business Manager.

Before You Start

  1. Have a Facebook (Meta) Business Manager Account: Head to business.facebook.com and log in or sign up.
  2. Be an Admin: You must have Admin rights in Business Manager to add partners. If you're not sure, check your Business Settings.

Step-by-Step: How to Add a Partner

Step 1: Log In

Go to business.facebook.com and log into your Business Manager account.

Step 2: Go to Business Settings

Click the menu icon (the three horizontal lines) in the top-left corner, then select "Business Settings."

Step 3: Open the Partners Section

On the left side, look for "Partners" and click it.

Facebook Business Manager Partners

Step 4: Add a Partner

Facebook Business Manager Add Partner

Click "Add", then choose "Give a partner access to your assets."

Step 5: Enter the Partner's Business ID

Your partner should provide their Business ID. Type it in and click "Next."

Facebook Business Manager Enter Business ID

Step 6: Choose Which Assets They Can Access

You'll see a list of your assets-like Pages or Ad Accounts.

Facebook Business Manager Assets
  • Select the assets you want them to access.
  • Set their permission level-"Advertiser" can run ads, "Analyst" can view performance, and "Admin" can make major changes.

Step 7: Confirm and Send

Once you're satisfied with the settings, click "Save" or "Assign." Your partner will receive an invite and can accept it on their end.

Why Be Careful With Admin Access?

Admin access grants the highest level of control. Admins can:

  • Add or Remove People: They can manage who has access to your assets.
  • Change Permissions: They can upgrade or downgrade someone's role.
  • Adjust Payment Methods: They can modify billing information and budgets.
  • Manage Your Business Settings: They can alter critical details about your business.

If you don't trust someone completely, avoid giving them Admin access. Start them with a lower-level role and only upgrade if needed.

Tips for Safe and Smooth Management

  • Never Share Passwords: With partner access, they don't need your login info.
  • Use Limited Permissions First: Begin with basic roles like "Advertiser" or "Analyst."
  • Review Access Regularly: As your team changes, check who has access and adjust as needed.

Conclusion

Adding a partner to your Facebook (Meta) Business Manager is a simple, secure process. By following these steps and keeping permissions in check, you'll maintain a safe environment for collaboration. Want more help growing your business online?

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